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Het boek Own your story. Or someone else will. (ISBN:9789401445269) geschreven door Ianka Fleerackers bestel je op bruna.nl! Some people still experience personal branding as a show of ego. Which it can be. Most people see personal branding as a tool for business growth and wealth, which it is. But there are more fulfilling reasons to engage in the process of personal branding like building intellectual legacy and becoming a brave new human. If you want to engage in building a legacy, but not want to be blindsided by aspects like fame and hunt for money, then this is the book on personal branding you need. It offers you the complete range of what it can mean to you, not only the social media aspect. 'With this book, ianka succeeds in describing personal branding on a strategic level. ianka's broad professional background makes this book particularly strong and valuable. She has experienced nearly everything a personal brand can go through in her...
